What
driving sales & Global recognition
I enable influencers of all sizes to tell powerful brand stories of innovation and authenticity through advertising, brand strategy, digital engagement, events, in-store experiences and beyond.
How
educate & inspire
Leveraging influencers, I help brands drive traffic, amplify brand storytelling, educate and inspire consumers, improve social sentiment and recognition, increase product reviews, and empower product, engineering, and marketing executives to gain valuable feedback on current and future iterations of their products and services.
Who
Beauty | CPG | Fashion | Retail
I have defined the priorities and orchestrated influencer work-streams within beauty, CPG, fashion, fitness, food, lifestyle, retail, technology, and travel industries.
Why
my competitive edge
I created my own lifestyle blog over eleven years ago before the landscape became cluttered. I have worked in agency, global brand, startup, and influencer tech capacities to glean the most diverse, inside-look at the world of influencer marketing.